RP has highest percentage of social network users -- study

A recent global study ranks the Philippines among countries with the highest percentage of Internet users using social networks.

Released by New York-based media agency Universal McCann, the study surveyed 17, 000 Internet users in 29 countries.

In the Philippines, the study noted 15 percent Internet penetration and estimates 37 million "active" Internet users(aged between 16 to 54), or those who go online daily or every other day.

The study estimates 83 percent of Internet users in the Philippines have created social network profiles, having the highest percentage ahead of Hungary (80 percent), Poland (77 percent) and Mexico (76 percent).

It is estimated that nearly 90 percent of users in the Philippines have Friendster accounts, although the rest of the world is either logging on to MySpace or Facebook.